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Bollywood at global charge for story of love and tomatoes

Zindagi Na Milegi Dobara

It took more than 16 tonnes of tomatoes to turn the coming-of-age film,Zindagi Na Milegi Dobara, into the latest international cinema hit from Bollywood. The feelgood road movie's subsequent huge success, both inside and outside India, is being taken as evidence that the country's cinema is ready for global lift-off.

Zindagi Na Milegi Dobara (Won't Get Life Back Again) follows three young friends on a raucous trip through Spain. The film has grossed more than $3.8m internationally, the best figures for an Indian release this year. It has also led the charge in a record-breaking domestic summer at the box-office.

The tomatoes were used by the film's director, Zoya Akhtar, to recreate the chaos of the La Tomatina festival in the small Valencian town of Buñol. Such attention to detail was another sign of a growing confidence that Bollywood could eventually mount a serious challenge to Hollywood for world cinema takings.

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